The Frankenmuth Insurance Company logo: Circular emblem with bold

Marketing Specialist (Graphic Designer)

Virtual Req #147
Friday, April 19, 2024

 

Marketing Specialist: Graphic Designer

Do you thrive in the space where creativity and organization meet?  Have you successfully led initiatives involving a broad range of stakeholders?  If you are comfortable taking ownership of projects and working both independently and in a collaborative team setting, then this unique role might be for you!

 

This position has lots of potential for the right well-rounded person. There will be no typical day. You will play a crucial role in crafting visually compelling branded materials for our company and agency partners.

 

Your services will be in high demand, so prioritizing where and how to invest your time, as well as coordinating the efforts of your resources to get the biggest return is critical to success!

 

Essential Job Functions: 

  • Design creative branded materials such as brochures, product flyers, advertisements, and presentations that effectively communicate our brand message.
  • Lead the development and growth of videography within the company, collaborating closely with third-party vendors to conceptualize and produce compelling video content that effectively communicates the brand's story and values.
  • Adhere to graphic standards and act as a brand ambassador; serve as a member of the design team to ensure consistent internal and external adherence to branding guidelines.
  • Collaborate closely with third-party vendors to leverage their talents and resources, including photographers, videographers, printers, and creative agencies.
  • Organize and maintain marketing materials in a third-party content management system.
  • Demonstrate meticulous attention to detail and a holistic, big-picture approach in all tasks to maintain high-quality standards.
  • Other duties as assigned.

Education Requirements: 

  • Bachelor’s degree (B.A.) from four-year college or university; or two to four years related experience and/or training; or equivalent combination of education and experience.
  • A minimum requirement for this position is the ability to work legally in the United States. No visa sponsorship/support is available for this position, including for any type of U.S. permanent residency (green card) process.

Required Skills

  • Proficiency in graphic design software, including the Adobe Creative Suite (InDesign, Illustrator, Photoshop, and Acrobat).
  • Proficiency with MS Word, Excel, and PowerPoint.
  • Experience storyboarding video projects and telling creative stories through videography.
  • Strong project management skills, with the ability to effectively organize and prioritize tasks.
  • Copywriting and proofreading skills to ensure accuracy and consistency in written content.
  • Excellent communication and collaboration skills, with the ability to cultivate strong relationships with co-workers, key business partners, and vendors.
  • Strong attention to detail and the ability to think creatively and strategically.
  • Aptitude to “think outside the box” and be a change agent.
  • Ability to anticipate issues and work ahead to ensure tasks are completed.
  • Capability to multitask in a high-demand, high-volume environment.

Desired Skills

  • Experience with project management software to efficiently organize and coordinate tasks.
  • Ability to integrate visual content into email automation platforms.
  • Familiarity with video editing and animation software applications (Adobe Premiere Pro, Adobe After Effects, Adobe Audition).
  • Insurance industry knowledge or experience.
A minimum requirement for this position is the ability to work legally in the United States. No visa sponsorship/support is available for this position, including for any type of U.S. permanent residency (green card) process.

Other details

  • Pay Type Salary
  • Travel Required No
  • Travel % 0
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