Director, Strategic Communications
The National Association of Manufacturers (NAM) is the largest manufacturing association in the United States, representing manufacturers in every industrial sector and in all 50 states. The mission of the NAM is to be the voice for all manufacturing in the United States.
National Association of Manufacturers
Job Description
Job Title: Director, Strategic Communications
Division: Communications
Department: Communications and Brand Strategy
Reports To: Vice President, Strategic Communications
FLSA Status/Level: Exempt; Senior Professional
Location: DC Headquarters
Who We Are:
The NAM communications and brand strategy team is a nationally recognized division that knows how to break through the noise and drive a message. Our team consists of savvy digital strategists, experienced spokespeople and creative storytellers who use different channels, tools and tactics to drive news in support of manufacturers’ agenda. Our innovative campaigns and top talent have been hailed by publications like PR Week, PR News and Bulldog Reporter as the gold standard in public relations, communications and advocacy.
Position Overview:
The National Association of Manufacturers (NAM) is seeking a Director of Strategic Communications to implement media relations and policy communications strategy on behalf of manufacturers’ agenda. The director will help run our News Desk and rapid response operation. The director is a motivated self-starter who writes persuasively, pitches effectively and brings strong relationships with top-tier reporters, columnists, producers, social media influencers, bloggers and bookers.
This requires someone who can collaborate across the organization to marry the NAM’s goals and messaging with a dynamic media cycle using a digital-first strategy. The director will collaborate with the NAM’s digital team to develop and execute innovative strategies aimed at driving and responding to the news of the day. The candidate must have strong drive, good judgment, agility and discipline to juggle multiple internal and external clients, projects and deadlines.
Candidates with on-the-record experience, a background in digital strategy and emerging communications platforms and a successful track record of working with reporters, producers and bookers will be given strong preference.
Join the NAM and Make an Impact in the Following Ways:
- Develop and execute traditional media relations and digital strategies that will drive earned media opportunities for NAM executives and policy experts.
- Build and manage relationships with members of the media and online influencers.
- Effectively manage a story from start to finish.
- With skill and speed, write and edit press releases, social media and web copy, blogs, opinion editorials, letters to the editor and briefing memos.
- Demonstrate an ability to translate information about complex issues for broad audiences quickly and succinctly.
- Serve as staff support to NAM president and CEO and other senior executives during press events, which may include travel.
Supervisory Responsibilities:
No direct or indirect reports
We are looking for Team Players who meet the Following Criteria:
- Bachelor’s degree in journalism, political science, marketing, English or related discipline; or equivalent work experience
- 4–6 years of communications experience, with preferred emphasis on digital strategy and media relations
- Robust knowledge of the social media and digital landscape; experience applying this knowledge in the media relations profession
- Experience and familiarity with both legislative and executive branches preferred, but not required
- Collaborative style and demonstrated effective written and verbal communications skills essential
- Experience interacting with and briefing high-ranking officials and executives
- Ability to work as part of a team and handle pressure in a deadline-driven 24-hour news cycle
- Ability to travel domestically supporting NAM executives
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Equal Opportunity Employer
The National Association of Manufacturers is proud to be an Equal Employment Opportunity and Affirmative Action employer that is committed to inclusion and diversity. We welcome and celebrate everyone’s uniqueness here at the NAM. We provide equal opportunities to individuals regardless of race, color, ancestry, religion, sex, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
We also consider qualified applicants with conviction histories, consistent with applicable federal, state and local law. At the NAM, we believe in Second Chances! The NAM is committed to offering equal employment opportunities to ALL. We only require that you have the qualifications, talent and passion to be successful in your role.
The NAM is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at humanresources@nam.org.
The National Association of Manufacturers (NAM) is the largest manufacturing association in the United States and one of the nation’s most influential advocates for manufacturing. By joining the NAM, you become part of a spirited and dynamic team that is driven to succeed. We recognize and reward our staff with competitive pay and annual performance-based bonus programs. We offer an outstanding benefits package that includes health, dental, and vision insurance, life, short-term and long-term disability, flexible spending accounts, SmarTrip, and a 401(k) Salary Deferral plan with employer match and contributions, vacation and sick leave, complimentary on-site gym access and healthy snacks in the break room. Become part of a fast-paced team passionate about keeping the United States the world leader in manufacturing.
Get involved. Make an impact. Join the NAM team.
Learn more at www.nam.org/careers
The NAM is an equal opportunity employer.
Other details
- Job Family Communications and Brand Strategy
- Pay Type Salary
- Washington, DC, USA